"The worst thing for us at the company is to be stagnant," Clinch CEO Oz Etzioni said. "We always continue to build and continue to evolve." ...

AI is impacting every aspect of Google, including SEO and Google Ads.. In a recent article in Search Engine Land, Anna Crowe masterfully discussed the impact of generative AI on SEO.It’s a great ...

WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

Bernardo Andrada, Monks' CCO, reveals how "orchestration" and "agentic AI" are fundamentally transforming marketing ...

However, AI Overview is different; it poses a threat to substantial investments in SEO efforts. For businesses dependent on search rankings, the uncertainty surrounding AI Overview is alarming. Beyond ...

IntroductionArtificial Intelligence (AI) has rapidly emerged as a game-changer in the world of marketing and advertising technology (often dubbed “MadTech” for the convergence of Marketing and ...

AI disruption is “unnerving investors in every industry, and it’s totally disrupting our business,” WPP’s outgoing boss Mark Read told CNBC.

An AI Road Map to Advertising Success. To effectively harness the power of AI, brands must develop a strategic road map that accounts for the unique challenges they face—before exploring how ...

AI disruption is "unnerving investors in every industry, and it's totally disrupting our business," WPP's outgoing boss Mark Read told CNBC. The advertising market is under threat from emerging ...