Making coffee has never sounded so good. From the initial crinkle of the bags containing beans, to the crunch of a roasting drum, a Japanese barista's video showing how he makes iced latte has become ...

In the video below, a young woman picks up a brown leather wallet, rubs it between her hands, then shakes it. The zipper pull trembles against the rows of linking teeth with a tinny sound. These ...

Over the past few years, YouTube has exploded with videos aimed at making viewers feel relaxed, tingly, and even sleepy — a sensation known as autonomous sensory meridian response (ASMR). Within the ...

You’ve heard about Cardi B tried it. You saw the Zoe Kravitz beer ad. But what is ASMR, exactly? Autonomous sensory meridian response (ASMR) is a heady way of saying “brain tingles.” For lots of ...

Sink into pure relaxation with this gentle ASMR hair play session, designed to trigger calming scalp tingles and full-body chills. From soft brushing to delicate finger movements and natural sounds, ...

On the recommendation of a colleague, I put the letters “ASMR” into the search bar for YouTube. Many videos came up, some with a great number of views. One had over 15 million. I clicked on the first ...

The pretty blond woman is plucking at the bristles of a hairbrush with gold-manicured fingertips, tapping her nails softly against the wooden handle as she holds it close to a microphone. Bathed in ...

Michael MacIntyre, MD, is a board-certified general and forensic psychiatrist practicing general psychiatry at the Veterans Affairs Healthcare System in Los Angeles. ASMR is a sensation in which ...