Augmented Reality (AR) is transforming the way businesses, educators, marketers, and creators engage with audiences. What ...

Amazon has found another way to keep shoppers busy with the boxes that show up at their door. The company is now rolling out packaging that comes to life with an augmented reality app. The free ...

Kaon Interactive, a business-to-business software company and provider of 3D interactive product marketing applications, has launched new augmented reality (AR) experiences within its High Velocity ...

MIDDLETOWN, Conn.--(BUSINESS WIRE)--Reality Interactive, an award winning retail technology agency, today announces the launch of new AR solutions to enable retailers to go beyond ecommerce and allow ...

Adidas Group company TaylorMade Golf is giving magazine readers the chance to play with a new club by using augmented reality to interact with the brand?s ad. Readers of Golf Digest and Golf Magazine ...

Facebook is rolling out new interactive ads to its News Feed that include augmented reality experiences that let you play games or see how makeup looks on your skin. The social media giant announced ...

Teachable Reality: Teachable Reality is an AR prototyping tool that allows users to create interactive AR applications using everyday objects. Leveraging computer vision and machine learning, users ...

Augmented reality first reached a mass audience by placing digital creatures and objects over real streets, parks, and landmarks through a smartphone screen. That breakthrough proved people were ...

What is this? Tied to Earth Day, National Geographic’s first augmented reality–enabled cover comes to life with a cautionary look at climate change. Users see projected climate data in 12 key cities ...

While Google Glass didn’t catch on and people aren’t sitting at home with augmented reality goggles on just yet, augmented reality (AR) is making its way into social media. Because of the seamless ...