The Bills are debuting an icy new look for the Rivalries game, and Wegmans is celebrating with something sweet.

The team will be handing out white rally towels as fans enter, and white out décor and elements will also be added around the stadium.

Keon Coleman's status as a fashion icon is seemingly expanding with each passing day. The Buffalo Bills rookie wideout is already a style influencer in his new home region, making a hilarious first impression on Bills fans when he proudly spoke about the ...

A 12-year-old Bills fan from Central New York faced a life-changing decision — and what she chose next inspired everyone around her.  Watch her incredible story:

Actress Hailee Steinfeld prefers to keep a low profile when she attends games to support her husband, Buffalo Bills quarterback Josh Allen. At last Thursday night's game, when the

Buffalo Bills quarterback Josh Allen, in collaboration with Buffalo’s Oishei Children’s Hospital and the hat company New Era Cap, is inspiring young kids by having them design caps that Allen wears before every Bills home game.

Stefon Diggs made the jersey number 14 a popular one with the Buffalo Bills. But now that he's gone, it has a new occupant. Diggs is back in Buffalo on Sunday Night Football playing for the New England Patriots. And his opposite number 14 will try to make a statement. The Buffalo Bills’ new number 14 is Tyrell Shavers.