From a design perspective, Chanel stands out for its elegant simplicity. The interlocked ‘C’ initials are the brainchild of Coco Chanel herself, a design that exudes luxury and sophistication. Every ...

In fashion, image is everything. So it’s no surprise that if you want to study the masters of the perfect brand logo that there’s no better case study to look at than the big fashion brands of our ...

Forbes contributors publish independent expert analyses and insights. I cover retail, from fashion to grocery, and its dance with technology Fashion goes in cycles, and it looks like a flashy one is ...

Taylor Swift’s style evolution is a masterclass in storytelling, with her wardrobe choices often serving as deliberate ...

In the past, the brand has been criticised over its manufacturing and waste issues, but this time it has drawn attention to something completely different — its new logo. Customers and even graphic ...

An abundance of fashion-brand logos have been around since at least the 1960s. But for spring, the hottest menswear brands are going all-in on a rebirth that fashion influencers have dubbed “logomania ...

I enjoy shopping alone, but I’m never truly alone. Inside my head, a chorus of critics—ranging from my accountant to Trinny and Susannah from the original British version of “What Not to Wear”—tends ...

On ditches the logos and noise in its newest IKON collection, a capsule of apparel and footwear that's sleek and understated.