For years, the PR strategy at Misfits Market, the “ugly” produce subscription service, was largely reactive, pitching announcements to reporters ad hoc or chasing the occasional media placement. But ...

A fractional executive is a part-time employee performing some of the work of an executive, or all of the work of an executive for a defined term. In an era where cost-conscious leaders are trying to ...

What are fractional executive services? Do you need a fractional or part-time CEO or CFO? How would your small to mid-sized business profit from a fractional C-level executive? Most smaller companies ...

Companies in need of new marketing leadership are increasingly turning to interim, or fractional, chief marketing officers to drive growth. Fractional executives work on a contractual basis for a ...