In behavioral research, it is largely assumed that people adapt their personal behavior to match the behavior of a reference group. A distinction is made between descriptive norms—the assumption that ...

Mediaplanet announces the launch of Skin Health, a national campaign debuting within USA Today and online. The initiative brings together a powerful coalition of dermatologists, healthcare ...

Robert F. Kennedy Jr. and Kid Rock’s Make America Healthy Again campaign triggered online backlash over its unusual visuals ...

Eli Lilly and Co. this month launched a public awareness campaign called Brain Health Matters, which features actress Julianne Moore urging people to be proactive as they age to lower their risk of ...

Sarah Todd returned to reporting in January 2025 after being assignment editor at STAT since October 2022. You can reach Sarah on Signal at sarahlizchar.47. The links between ultra-processed food and ...

Gruesome smoking warnings, frightening obesity statistics and shocking drink-driving campaigns all use fear to drive behavior change. But a University of Auckland researcher says it might be time to ...

The Centers for Disease Control and Prevention (CDC) debuted a new public health awareness campaign this week focused on educating teenagers and the people around them about substance use and mental ...

Mental health awareness campaigns have led to increased availability of information and resources. This has empowered individuals to better understand mental health, recognize symptoms, and seek ...

A new campaign for a ready-to-drink kombucha featuring Lindsey Lohan encourages consumers to “follow their gut.” The spot for Health-Ade Kombucha stars the millennial actress in a creative campaign ...

Last month, MobiHealthNews published a roundup of digital health crowdfunding campaigns on Indiegogo and Kickstarter. One campaign that reached its goal early, called Flaredown, aims to help people ...

CONCORD — Emerson Health is publicly launching a $60 million fundraising campaign to fund the construction of a brand new emergency department designed to replace the more than 60-year-old ED on its ...