Add Yahoo as a preferred source to see more of our stories on Google. When the needle hit the records on DJ Kool Herc's turntable, launching hip-hop's start 50 years ago, the sound pushed a new ...

Streetwear, luxury, beauty and entertainment collided as Black designers, musicians, entrepreneurs and creators reshaped the ...

Women in hip hop have offered up some of the most thrilling and experimental looks over the past five decades. This strong lineage pours over into the rappers who are dominating the industry currently ...

There’s a new player shaking up the status quo in the pulsating heart of hip-hop culture, an arena where beats and fashion intersect. Meet BUDRO, the brand that’s not just riding the wave of hip-hop ...

Add Yahoo as a preferred source to see more of our stories on Google. Imagine getting a birthday invitation to dress like rappers in 2025. What exactly do you even wear? Skinny jeans? The 50-plus-year ...

Journalist Sowmya Krishnamurthy has spent a large part of her career documenting hip-hop culture. Over the course of her writing career, she’s written pieces for XXL, TIME, Complex and countless other ...

Hip-hop fashion has grown up. Inspired by the vibe of the streets, so-called urbanwear is veering away from logos and celebrity names. Brands such as Baby Phat and Rocawear are filtering deeper into ...

The 90s and 00s birthed today's Hip Hop style icons. Although it’s always fun to take a trip down memory lane and get nostalgic about the 90s, we can’t forget that the early 2000s gave us some looks ...

Some Hip-Hop artists are known for their bold, distinctive fashion that helps them stand out and amplify their personal brands. From Run-DMC’s adidas tracksuits in the 1980s to the blinged-out chains ...

This post was updated March 2 at 1:23 p.m. Hip-hop never needed the runway. The runway needed hip-hop. Hip Hop Congress at UCLA transformed the Ackerman Grand Ballroom into a catwalk Feb. 19, tracing ...

NEW YORK — The bling-bling world of hip-hop is clearly more than a flash in the pan, with more conglomerates than ever eager to get a piece of it. The latest brand said to be entertaining suitors is ...

In August, we celebrated the 50th anniversary of our beloved hip-hop music, artists, and culture. The little genre that few believed would make it grew to become a global sensation, and we celebrated ...