Even your Legos are going through a technological revolution. The toy company unveiled its “most significant evolution” in 50 years — the Lego Smart Brick, a standard 2×4 Lego brick with a tiny ...
When you think of space and Lego these days, you’d be forgiven for immediately going to one of the most important and influential lines in the toymaker’s vast arsenal: Star Wars. But although Lego and ...
LEGO is getting educational as it debuts its latest LEGO Ideas set with the evolution of STEM. STEM Stands for Science, Technology, Engineering, and Mathematics and was shaped by brilliant minds like ...
is a senior editor and founding member of The Verge who covers gadgets, games, and toys. He spent 15 years editing the likes of CNET, Gizmodo, and Engadget. On March 1st, 2026, The Lego Group will ...
LEGO was founded in 1932 by Danish carpenter Ole Kirk Kristiansen, starting with wooden toys. The modern LEGO brick design was patented in 1958, creating the foundation for today’s sets. Today, LEGO ...
An updated version of Lego Minifigure: A Visual History launched earlier this month, offering a comprehensive look at everything that’s happened in the Lego universe since the last edition dropped in ...
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Why Lego won

This video explores the differences between LEGO and its competitors, focusing on Kiddicraft bricks. While the replicas are ...
Up to this point, Lego’s Space theme didn’t have a narrative of its own. The point was for kids themselves to imagine scenarios, but Lego presented the sets as loosely themed around the idea of ...