The new law, which was signed by Gov. Gavin Newsom this week, said ads cannot be louder than the primary video content that is being watched.
The state, home to Netflix and Hulu, has declared volume on adverts cannot be louder than the content people are watching.
When Congress passed the Commercial Advertisement Loudness Mitigation (CALM) Act in 2010, the law only applied to broadcast ...
ITV, the UK’s largest commercial broadcaster, and Magnite announce a new partnership. ITV is leveraging Magnite’s streamr.ai ...
David Pogue is a six-time Emmy winner for his stories on "CBS Sunday Morning," where he's been a correspondent since 2002. Pogue hosts the CBS News podcast "Unsung Science." He's also a New York Times ...
Leveraging Magnite's technology, ITV's new GenAI Ads Manager platform aims to widen the market for new-to-TV advertisers ...
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5 TV Ads That Were Banned
Over the years, several TV ads have been banned for being offensive, misleading, or just plain shocking. From soft drinks to sneakers, here are some of the most infamous banned TV ads that pushed ...
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