Apple Arcade received five more games today, including endless runner Subway Surfers, the world's most downloaded mobile game ...

Some mobile games discreetly incorporate ads, but classics like Red's First Flight offer ad-free gameplay, evoking nostalgia.

Apple Arcade adds new games to its service every month, but the latest addition also happens to be the most downloaded mobile ...

Apple Ads maintained a lead on iOS in all game genres but hypercasual and tabletop in 2025, as competition from AppLovin has increased.

The Global Mobile Gaming UA Trends & Strategy Report 2025, offers a comprehensive look at how mobile game user acquisition ...

With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has released the findings of its report on the mobile game advertising sector in Southeast Asia ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

Programmatic in-console advertising is set to be a key opportunity in 2026. adWMG connects console and mobile ecosystems, ...

AdInMo, a player-centric monetization platform for mobile game developers, has announced the beta release of its InGamePlay software development kit (SDK) 3.0. InGamePlay 3.0 builds on AdInMo’s ...