Pantene’s protein-rich, strand-softening products have always been beloved among Black women. So last July, when the brand launched an online casting call to find four African- American women to ...

Pantene has taken major steps in recent years to develop their latest line of products exclusively for textured hair. The hair care brand, which has been on the scene for years, introduced its Gold ...

She proudly continues, “So many wrong things are said about how it grows from our head, but to think that beauty is only sleek or wavy is crazy.” When looking at all the hairstyles such as the ’70s ...

When Demi Grace attended a recent casting for Pantene, she ended up making hair history. The musician and model, who uses her lyrics and powerhouse vocals to inspire and unify fans, was one of several ...

Most babies don’t incite hair envy — but most babies aren’t Chanco, the new face of Pantene. The 1-year-old with a surprisingly full head of luscious brunette locks is a bona fide internet sensation, ...

A baby in Japan who went viral after her mother shared photos of the infant's unusually long hair recently landed a modeling gig with Pantene. Baby Chanco, a now a 1-year-old, is featured in Pantene ...