Earlier this year, Pepsi purchased probiotic drink maker Poppi, and now the soda giant is introducing a new prebiotic cola drink in its quest to capture Gen Z drinkers: Pepsi Prebiotic Cola. The drink ...
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The rise of prebiotic soda in the US has caught the attention of the giants of the soft sector. And, weeks after PepsiCo made a near-$2bn bet on the sector, it has moved again – with its own product.