As any blonde (natural or otherwise) knows: Brass is public enemy no. 1 to keeping your strands bright. This is especially top of mind during the summer months since UV exposure and chlorine from the ...

Have you noticed that your once bright blonde or polished gray hair has become dull and brassy? There's an easy way to fix it: Say hello to purple shampoo, the secret weapon relied upon by those with ...

How do I use purple shampoo to tone my hair? As purple sits opposite yellow on the color spectrum, the two colors cancel each other out. Purple-pigmented shampoo, therefore, works by neutralizing ...

If you have blonde or silver hair, maintaining your color can be challenging. To keep brassiness at bay, it’s smart to add a drugstore purple shampoo to your hair-care routine. Unlike regular shampoo, ...

There are plenty of purple shampoos out there, but finding one that's sulfate-free is actually really, really tough. Not to worry, though, because we've done the work for you and rounded up the best ...

You finally have the purple hair of your dreams, so now it’s time to choose a shampoo that’ll help protect and maintain your color. While you might be inclined to use something like Clairol Shimmer ...

There’s nothing ingenious about the name; purple shampoo is just that — a shampoo with a purple hue. But that pigment helps to neutralize unwanted brassiness and yellow tones in blonde hair. While ...