A clever stock ticker is more than just a gimmick. Whether it's WOOF, EAT, or even the initials of a former president, a memorable stock symbol can help companies attract investors. One 2006 study ...

Today, Bed Bath & Beyond will be trading on the New York Stock Exchange under its former ticker symbol BBBY. But no, you haven’t missed the home goods retailer’s initial public offering. The brand’s ...

It's not exactly a secret on Wall Street that publicly traded companies sometimes make a statement with their stock symbols. Consider the change made by technology titan Mark Zuckerberg, founder of ...

Vancouver-based software company ZoomInfo announced Monday it’s changing its stock ticker to GTM. A spokesman for the company said the change reinforces the company’s “commitment to delivering ...