Sunk costs refer to expenses that have already been incurred and cannot be recovered. In instances where sunk costs continue to influence either personal or business decisions (or both), investors may ...

It sounds like a term you’d encounter in a stuffy finance textbook, but trust me, understanding sunk costs can make or break your entrepreneurial journey. By the way, even some financially-savvy ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. What happens when an entrepreneur realizes their project isn't delivering? It can create a ...

Human beings do not respond rationally to “sunk costs.” We persist in doing what we’ve always done because, well, that’s what we’ve always done. We confuse loyalty with stubbornness. We are reluctant ...

The Cleveland Browns are giving us the greatest and most extreme example of the sunk cost fallacy that has ever played out in any major North American sport, at least in recent memory. It's now ...

Joe Biden’s self-inflicted electoral crisis is a classic case study in the “sunk cost fallacy.” As Vice President Kamala Harris and party leaders pour resources into the president’s flailing campaign, ...

Berlin's new airport was supposed to open in 2011 with a budget of 2 billion euros. Instead, it finally opened in 2020 after costing over 6 billion euros. The project was plagued with problems from ...

The Reds better have a strong stomach because they’re eating a lot of cash. Cincinnati designated veteran infielder Jeimer Candelario for assignment on Monday, almost halfway through his three-year, ...

Ever stayed in a terrible movie just because you already paid for the ticket? Or clung to a failing relationship because of “all the years you’ve put in”? If so, congratulations—you’ve met the sunk ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. In the 1960s and '70s, the British and French governments ...

Eight games into his tenure as the Seattle Seahawks head coach, Mike Macdonald realizes he might have to cull some of his plans for the 2024 season. "I think you gotta start making some decisions on ...