When you think about Zumba, you imagine people wearing brightly colored cargo pants and pumping their fists. You think about the dance fitness craze. But Zumba isn't just about fitness — it's an ...

MIAMI, Aug. 14, 2023 /PRNewswire/ -- Zumba and Crayola are excited to announce a new partnership and the launch of their "Colors of Kindness" apparel collection. Inspired by Crayola's iconic crayon ...

Zumba employees like to tell the story of Tanya Beardsley. Today she’s a brand celebrity who appears in Zumba DVDs and videogames. But this was years ago, back when the Latin exercise-dance program ...

If it wasn’t for the movie “Grease,” a dot-com failure, a mother’s advice, nearly running out of money, a key change in a business model and a boost by the celebrity Pitbull and his pals, one of the ...