What's behind the current Studio Ghibli obsession? Here’s everything you need to know about the AI trend giving the world a ...

Former CEO Ichiro Ota has now been given the dual role of chairman of VML & Ogilvy Japan and chief growth officer for WPP ...

Here is the work shortlisted in this year's industry excellence and media awards, as well as the digital media owners awards ...

Spikes Asia has unveiled its 2025 shortlist, with Australia and India emerging as the top contenders with the most ...

Meta has announced that it will begin testing a Community Notes feature on Facebook, Instagram and Threads on 18 March 2025.

As digital marketing shifts, brands must pivot from search engine optimisation to influencing AI systems like ChatGPT and ...

Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits! Premium member-only articles & analysis Campaign’s annual APAC Agency Report Cards ...

Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits! Premium member-only articles & analysis Campaign’s annual APAC Agency Report Cards ...

Private equity is no longer circling the ad industry—it’s taking over. As agencies transform into investment assets, Helios & Partners CEO Humphrey Ho unpacks the high-stakes tension between creative ...

M&C Saatchi has unveiled an AI-powered diagnostic tool that follows the launch of its new brand identity in December. The Cultural Power Index tool, created by the group's consulting division, M&C ...