Recently, Microsoft rebranded Bing Chat, making it Microsoft Copilot, and experienced a failure. That got us thinking about ...

James Greenfield vividly remembers his first week running Koto. His friend, the artist Mr Bingo, had offered them a desk in the corner of his east London studio, where they installed two dining ...

The company, which rebranded from MicroStrategy to "Strategy" this week, is worth just under double the value of its Bitcoin ...

Let's explore two iconic examples: Coca-Cola's minimalist revamp and Airbnb's Bélo transformation. One of the most successful recent rebranding stories is that of Coca-Cola. The brand transitioned ...

Instead of offering tools to help travelers plan or book their trips with the help of AI agents, Airbnb is planning to first ...

HSBC upgraded Airbnb (ABNB) to Buy from Hold with a $175 price target Maximize Your Portfolio with Data Driven Insights:Leverage the power of ...

J.P. Morgan analyst Doug Anmuth maintained a Hold rating on Airbnb (ABNB – Research Report) today and set a price target of $160.00. The ...

It’s almost two decades since the NCAA did a rebrand, with its current logo introduced back in Season 82 in 2006. The league is expected to select the new logo in time for the new athletic year ...

The rebrand introduces a new messaging, a hand-drawn logo (in reference to The Core Agency’s detail-oriented nature), “punchy graphics” and visuals, and a fresh colour palette. Indie brand ...

The City of Benwood has been working to update their overall look in 2025, with a new logo and a new website. In the digital ...