In a recent interview with WIRED, Apple CEO Tim Cook said Apple had ‘never talked about’ charging for AI—here’s why.

Apple won't charge you for AI, but you have to invest in a compatible iPhone, iPad, or Mac to use those AI-driven services.

Apple CEO Tim Cook reveals Apple’s unique AI strategy, emphasising free integration into its ecosystem without extra charges.

Apple CEO Tim Cook has made it clear that charging for AI isn’t part of their plan. Here's the reason why Apple doesn't plan ...

The Apple CEO’s latest visit to London saw him give advice on business, talked about his personal story and how Apple ...

Apple CEO Tim Cook will meet Donald Trump on Friday night at the U.S. president-elect's Mar-a-Lago resort in Florida, a ...

Apple CEO Tim Cook visited Mar-a-Lago on Friday, joining a growing list of tech executives that are seemingly courting President-elect Trump ahead of his return to the White House. The president ...

As he visits Apple Stores in London, Tim Cook says the company is continuing to expand on its more than $18 billion ...

Tim Cook is the CEO of Apple, having taken over the company in 2011 after Apple co-founder Steve Jobs fell ill with cancer. Prior to taking on the role of CEO, Cook, who joined Apple in 1998 ...

The chief executive of Apple is the latest in a series of technology executives who are traveling to Florida to meet with the ...

Apple CEO Tim Cook on Thursday visited Apple’s UK headquarters accompanied by His Majesty King Charles III. Cook, who ...

CEO Tim Cook, who is due to meet the King at the company’s Battersea Power Station headquarters tomorrow, is on a visit to ...