The hue is the very first shade of white to receive the title. Officials at the Pantone Color Institute say it's "a symbol of ...

The Pantone Color Institute has officially unveiled its 2026 Color of the Year.

Pantone has selected a Color of the Year since 2000. Here's a look at the color chosen for 2026.

And then there’s today’s announcement of the It hue for 2026: white.

In an era when every color is in all the time, where do you even go next? Pantone has a suggestion. Since Pantone began ...

You'll now receive updates based on what you follow! Personalize your stream and start following your favorite authors, ...

Pantone’s new color of the year is designed for family dinners, spa days and less doomscrolling.

With the new year just weeks away, the color experts at Pantone have declared 2026’s official Color of the Year is “Cloud ...

This is the first time Pantone has chosen a shade of white. The company says it's "a lofty white that serves as a symbol of ...

As Pantone goes light and airy with its 2026 Color of the Year, some designers are betting on deeper, more decadent shades ...