A conversation with Matt Lattman, SVP of Card Acquisition Marketing at Discover, about the brand's approach to generative ...

Forty-three percent of businesses produce at least one marketing video a week, according to video marketing platform Wistia.

Esty CEO Josh Silverman shared the ways in which his team is using GenAI and machine learning, experimenting with customer service upgrades, fielding customer feedback and training employees on AI.

Tips for creating mid-funnel marketing content that drives conversions.

AB InBev’s new approach to content creation, emphasis on first-party data and four pillars of its global marketing strategy.

A look at the most-read CM stories of the year.