Starbucks India's blend of local flavors, engaging social media content, and celebrity collaborations has contributed to its ...

Pranavi Chhikniwala, Head of Marketing, Zostel reveals how the brand is leveraging social media trends, its organic-first ...

In addition, the platform is launching its AI-driven Total Media Quality (TMQ) for Kwai product suite to provide advertisers ...

Vaishnaw highlighted the critical challenges posed by the emerging AI landscape, social media accountability, and the need ...

The researcher explained that the exposed data came from one of Rapido’s APIs, which was used to collect and share feedback ...

Taj Mahal Tea has released a full-page advertisement in the Times of India, paying tribute to the maestro. The ad harks back ...

Vinay Kanchan explores how the changing dynamics of Test cricket mirror the evolving mindset of Indian youth in a fascinating ...

The tools, built on Meta’s Movie Gen engine, will allow users to make comprehensive edits to their video clips directly ...

Named ‘No One Has to Know', the campaign has stepped in to address consumers' holiday pain points from forgotten gifts to ...

This wedding season, we explore how marketing played a role in laying the foundation of Jeevansathi.com that has found pain ...

In a related case, the court had recently restrained Gurgaon-based restaurant Wow! Delicious from using a name similar to Wow ...

The statement follows a recent discussion hosted by the Ministry, where OTT platforms such as Netflix and Amazon, alongside ...