American Eagle’s stock surged over 23% after President Donald Trump praised an ad featuring actress Sydney Sweeney, a known Republican.

Trump has also taken aim at Jaguar following what he called a “woke” marketing campaign that featured an eclectic cast of ...

American Eagle pays a dividend far above S&P 500 averages. The stock first reached its current price 20 years ago. 10 stocks ...

Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.

Some fads end slowly, taking up to a generation to wane. Others are like lightning, bursting on the scene unexpectedly, ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Fast-forward four decades, and Sydney Sweeney is pulling the same trick—but with a fresh twist. Her American Eagle ads—which ...

Why Sydney Sweeney’s “Jeans” Were a Brilliant Business Move for American EagleWhen Sydney Sweeney slipped into a pair of ...

For those of you who missed the story, American Eagle signed Sweeney — an actress best known for her roles in HBO’s “Euphoria ...

Sydney Sweeney ad controversy lifts American Eagle stock price Big Pittsburgh ad agency stays put downtown, here's why Big ...

Faran Krentcil, Business of Fashion columnist and founder of fashionista.com, joins Jon Hansen to discuss the stock impact of ...

How nice to have the Sydney Sweeney "great genes" controversy. It is happily of no consequence, which is just what we need ...