WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

Search Intelligence OS empowers advertisers to shape automation outcomes, enforce brand standards, and scale results ...

Food companies are embracing AI to refine their green marketing strategies, as investments in sustainable food and branding ...

Mortar AI has named James Zipeure as group CEO to lead global expansion and oversee the rollout of its central product suite. His appointment coincides with the company’s launch of its new Marketing ...

While debate intensifies about the extent to which AI will impact creative production, Ipsos’s Pedr Howard is utterly certain ...

Can AI retain its edge on the market? Aziz Hamzaogullari answers questions on why the Magnificent 7 are still leading the ...

Microsoft-developed health platform and Galway AI leader John Clancy recognised at second annual awards ceremony ...

Right now, audio is quietly becoming one of the most exciting parts of programmatic. With the rise of podcasts, smart ...

I was confident that this FTSE 100 share would bounce back after its recent troubles. Now I'm not so sure, says Royston Wild. The post Here’s why I’ve changed my mind on this plummeting FTSE 100 share ...

OpenAI is set to launch its own AI-powered web browser, challenging Google Chrome's dominance. Read more for details!

Imagine if your media plan could read the room – not just demographics or keywords, but the actual vibe of your brand. That’s ...