Apple's 'Shot on iPhone' campaign has been running since 2014, when it began by showing off the camera capabilities of the ...

Branding, name or icon recognition, is the “holy grail” of marketing in today’s advertising arena. I guess it has always been that way. The difference, today, is electronic devices and media ...

I worked in the ad industry for two decades, and every marketer and brand at Cannes Lions is actively exploring how to ...

It’s a new year — and a new opportunity for local businesses and organizations to reach Arlingtonians via ARLnow. Our revamped 2024 Media Kit is out, with a newly optimized set of options for making a ...

Meta Platforms, Inc. (NASDAQ:META) builds technological products that allow people to share, connect, grow businesses, and find communities. These products help people connect through personal ...

Media companies are anticipating a stabilization in ad spending in 2025, along with potential growth for the platforms that offer live events and sports. CNBC reported the expectations for the ...