For decades, researchers have assumed that people overestimate the risk of dramatic causes of death, such as road traffic accidents. The reason given for this was that such deaths are the subject of ...

Hostile media perception refers to the cognitive bias whereby individuals with strong allegiances perceive neutral or balanced news coverage as unfavourable or antagonistic to their own viewpoints.

In a world increasingly aware of the environmental challenges posed by microplastics, a study conducted by Ruxandra Malina Petrescu-Mag from Babes-Bolyai University, and published in PeerJ Life & ...

As the media landscape’s shift from traditional mass media to the internet accelerates, we have reached an age when internet discourse is having a powerful impact on politics. One factor in that is ...

The perception of any given consumer is apt to change over time about any number of things, be it brand quality, trustworthiness or favoritism. But a new study proposes that consumers’ perception — at ...

The marketplace for artificial intelligence is worth billions. The exact number can fluctuate, depending on the company that is asked, but one thing is certain -- Gartner’s survey of CEOs put the ...

To learn more about our editorial approach, explore The Direct Message methodology. Having founded and run media companies, I’ve watched content go from something people consumed a few hours a day to ...

Explore the disparity in advertising budgets between English and language newspapers in India, and the missed opportunities ...

A new study from The University of New Mexico offers a nationwide look at how Americans discuss one of the most enduring forms of housing discrimination—redlining—using more than a decade of social ...

Mayor Eric Adams used a new TV interview to downplay the increase in violent subway crime — and blamed the news media for creating a false “perception” that the situation underground is out of control ...

Brand perception today has an increasingly immense influence on consumer behavior and market positioning. Defined as the collective opinions, beliefs and emotions held by consumers toward a brand, ...