Adding a chic jacket over a simple outfit can totally change the entire vibe of your look! Take these five looks for example.

I blend a strong academic background in history (bachelor's and master's) with a passion for storytelling. A history geek at heart, I thrive on weaving narratives and enjoy the charm of classical ...

The "tired-girl" aesthetic is gaining popularity, celebrating dark circles and smudged eyeliner as a reflection of collective exhaustion. This trend, popularized by figures like Jenna Ortega, embraces ...

The "clean girl" aesthetic, long the defining look of social media's minimalists and wellness aspirants, is being eclipsed by a new wave of chaotic chic. The rise of the "messy cool girl" signals a ...

Ever heard of the phrase “soft girl life?” There’s a new kind of flex happening online, and it’s not about Birkins or Bentleys. It’s softness — intentional, curated, moodboard-ready energy. For Black ...

The “Guava Girl” hashtag has certainly been gaining traction in recent months. Its rise in popularity can be explained by a common thread running through the entire beauty industry for Summer 2025: ...

But when the weather turns hot and the vibe turns vacation, which one really wins? The Clean Girl aesthetic is all about understated polish. Think slicked-back buns, no-makeup makeup, gold hoops, and ...

Grammy-nominated R&B artist Ari Lennox celebrated her birthday with the release of her new single, “Soft Girl Era,” marking a significant shift in the soulful vocalist’s artistic direction. The track, ...

"Want to achieve the soft girl aesthetic? In this video, I’ll show you how to create a flawless look with the right eye contact lenses and makeup tips! #SoftGirlLook #MakeupTutorial #EyeContactLenses ...

Millie Bobby Brown is stepping into spring with a scent that’s as soft and dreamy as her latest look. The Stranger Things actress and beauty founder has just announced the launch of 'Soft Girl,' the ...

Some social media trends fade quickly, while others linger, and the clean girl aesthetic is a prime example of a trend that continues to thrive. Since it first appeared in early 2022, videos tagged ...