WhatsApp will introduce advertising features. This marks a shift for the messaging platform. Meta aims to monetize WhatsApp's ...

The Updates tab is where you discover something new on WhatsApp – whether that’s a friend’s status from their wedding day or a creator’s entertaining channel – and it’s now used by 1.5 billion people ...

WhatsApp stated that users' personal messages, calls, and statuses will remain end-to-end encrypted, and therefore cannot be ...

"Meta's trying to turn WhatsApp into a platform without users realising it and if they move too fast or it starts to feel like another ad network, people might disengage or maybe ...

Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.

Meta’s plans to make WhatsApp a big business involve online ads, marking a major change for the communications app whose previous owners shunned advertising.

If you noticed something new on WhatsApp today, you're not alone — the app just added some new features on its Updates tab, ...

WhatsApp has over the years had a strong stance against advertising, with founder CEO Jan Koum highlighting how the company ...