When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Admittedly, the stock price's recent surge of approximately 25% might induce more investors to buy this stock. Nonetheless, ...

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Fast-forward four decades, and Sydney Sweeney is pulling the same trick—but with a fresh twist. Her American Eagle ads—which ...

Sydney Sweeney ad controversy lifts American Eagle stock price Big Pittsburgh ad agency stays put downtown, here's why Big ...

Following American Eagle’s (AEO) rapid retail rally on the backs of a short squeeze and a viral ad campaign featuring actress ...

After her recent jeans ad for American Eagle turned heads all across the globe, Sydney Sweeney could embark on yet another ...

American Eagle's response to criticism of Sydney Sweeney's jeans ad represents a cultural shift away from corporate apologies ...